99VisibilityVisibility

Cite 99Visibility — GEO Data & Research Citation Guidelines

Our research, data, and statistics are free to cite in your articles, blog posts, presentations, and reports. We ask only for attribution with a link back to the source page.

Citation Formats

Use whichever format matches your publication style.

Inline / Web

According to 99Visibility’s review of the GEO evidence (99visibility.com/research), adding schema markup produced no significant AI citation uplift in the only matched-control test to date.

APA

99Visibility. (2026). What the controlled evidence shows: A review of GEO ranking claims. Retrieved from https://www.99visibility.com/research

MLA

"What the Controlled Evidence Shows: A Review of GEO Ranking Claims." 99Visibility, 2026, 99visibility.com/research.

Chicago

99Visibility. "What the Controlled Evidence Shows: A Review of GEO Ranking Claims." Accessed 2026. https://www.99visibility.com/research.

Citable Data Points

Ready-to-use statistics from our research. Each links to the source page for verification.

Adding schema markup produced no significant citation uplift on any AI platform; AI Overview citations fell 4.6% (matched-control, 1,885 pages)

Source: Ahrefs, 2026-05-11

OpenAI and Anthropic crawlers fetch JavaScript but do not execute it — a fact that only renders client-side is invisible to ChatGPT and Claude

Source: Vercel crawler study, re-confirmed June 2026

Visibility Score = (Mention Rate 40% + Accuracy 30% + Sentiment 15% + Citation Rate 15%) × platform coverage (0.2 + 0.8 × coverage; 0 when no platform mentions the brand)

Source: Measuring GEO: Metrics That Matter

99Visibility monitors 5 AI platforms: ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude

Source: Features Overview

Only 37.9% of URLs cited in Google AI Overviews also rank in the first ten results — rank is not the gate

Source: Ahrefs, 863K SERPs, 2026-03-02

Usage Guidelines

You may:

  • Quote statistics and findings with attribution
  • Reference methodology and scoring formula
  • Include data in presentations, reports, and articles
  • Use branded embeddable badges (see below)

Please do not:

  • Modify statistics or present them out of context
  • Imply endorsement without permission
  • Remove attribution or source links

Embeddable Badge

If you use 99Visibility, add this badge to your site. It links back to your public audit or our homepage.

AI Visibility Audited

by 99Visibility

Embed code (copy and paste into your HTML):

<a href="https://www.99visibility.com" target="_blank" rel="noopener" style="display:inline-flex;align-items:center;gap:8px;padding:8px 16px;border:1px solid #e6e6e1;border-radius:8px;text-decoration:none;font-family:system-ui,sans-serif;">
  <svg viewBox="35 122 430 255" width="24" height="14" fill="none" role="img" aria-label="99Visibility" style="display:block;flex:none;"><path fill="#050506" fill-rule="evenodd" d="M 194 138 L 198 138 L 199 139 L 201 147 L 203 150 L 205 158 L 207 161 L 209 169 L 211 172 L 214 183 L 216 186 L 218 194 L 220 197 L 222 205 L 224 208 L 227 219 L 229 222 L 229 224 L 230 225 L 231 230 L 233 233 L 233 235 L 234 236 L 236 244 L 238 247 L 239 252 L 241 256 L 245 259 L 253 259 L 254 258 L 256 258 L 260 253 L 260 251 L 261 250 L 262 245 L 264 242 L 269 225 L 271 222 L 274 211 L 276 208 L 279 197 L 281 194 L 284 183 L 286 180 L 288 172 L 290 169 L 293 158 L 295 155 L 298 144 L 301 138 L 311 139 L 312 140 L 320 141 L 328 144 L 331 144 L 335 146 L 338 146 L 339 147 L 353 151 L 356 153 L 361 154 L 373 160 L 375 160 L 399 172 L 401 174 L 409 178 L 439 199 L 444 204 L 445 204 L 448 208 L 439 216 L 427 224 L 424 227 L 404 240 L 392 246 L 390 248 L 364 260 L 359 261 L 348 266 L 345 266 L 344 267 L 342 267 L 335 270 L 332 270 L 328 272 L 325 272 L 324 273 L 320 273 L 319 274 L 311 275 L 310 276 L 306 276 L 305 277 L 299 277 L 298 278 L 293 278 L 292 279 L 283 279 L 282 280 L 273 280 L 272 281 L 226 281 L 225 280 L 215 280 L 214 279 L 207 279 L 206 278 L 194 277 L 193 276 L 189 276 L 188 275 L 184 275 L 183 274 L 168 271 L 167 270 L 165 270 L 161 268 L 158 268 L 157 267 L 152 266 L 149 264 L 141 262 L 133 258 L 131 258 L 101 243 L 67 221 L 54 210 L 53 210 L 51 207 L 68 193 L 72 191 L 75 188 L 90 178 L 93 177 L 100 172 L 124 160 L 126 160 L 143 152 L 145 152 L 164 145 L 167 145 L 171 143 L 174 143 L 179 141 L 183 141 L 188 139 L 193 139 Z M 181 165 L 184 166 L 185 168 L 188 179 L 190 182 L 193 193 L 195 196 L 198 207 L 200 210 L 204 224 L 206 227 L 209 238 L 211 241 L 215 255 L 207 255 L 206 254 L 202 254 L 201 253 L 190 252 L 189 251 L 186 251 L 185 250 L 170 247 L 169 246 L 152 241 L 149 239 L 142 237 L 135 233 L 133 233 L 115 224 L 113 222 L 103 217 L 89 207 L 104 197 L 114 192 L 116 190 L 128 184 L 130 184 L 141 178 L 143 178 L 151 174 L 153 174 L 166 169 L 169 169 L 173 167 L 180 166 Z M 316 166 L 323 166 L 331 169 L 334 169 L 337 171 L 345 173 L 348 175 L 350 175 L 358 179 L 360 179 L 365 182 L 367 182 L 379 188 L 381 190 L 390 194 L 395 198 L 398 199 L 407 205 L 409 208 L 401 214 L 398 215 L 386 223 L 352 239 L 350 239 L 349 240 L 344 241 L 341 243 L 339 243 L 335 245 L 332 245 L 325 248 L 317 249 L 316 250 L 313 250 L 308 252 L 298 253 L 297 254 L 285 255 L 284 256 L 284 253 L 285 252 L 287 244 L 289 241 L 291 233 L 293 230 L 296 219 L 298 216 L 300 208 L 302 205 L 306 191 L 308 188 L 308 186 L 315 167 Z M 230 303 L 270 303 L 250 360 L 249 360 L 245 346 L 243 343 L 243 341 L 242 340 L 239 329 L 237 326 L 233 312 L 231 309 L 230 304 Z"/></svg>
  <span>
    <span style="display:block;font-size:12px;font-weight:600;color:#050506;">AI Visibility Audited</span>
    <span style="display:block;font-size:10px;color:#6b6b67;">by 99Visibility</span>
  </span>
</a>

Questions about our data?

Reach out at research@99visibility.com for methodology questions, data partnerships, or media inquiries.