Generative Engine Optimization Blog
Strategies, guides, and platform-specific tactics to fix how AI search describes your brand.
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6 articles
What Is AI SEO? The Two Things People Mean, and What Each Actually Changes
AI SEO means two different jobs: using AI to do SEO, and being found by AI search. One is a workflow; the other is a set of gates the platforms document. Here is what each changes, what Google and OpenAI actually say, and where to start.
We Audited Our Own Site. Google Indexes 39% of It.
All 132 URLs in our sitemap return a clean 200 with a self-canonical, and Google indexes 52. Here is what the other 80 have in common, why 19 newly indexed pages added no impressions, and the Next.js default that served our titles to AI crawlers outside <head>.
Robots.txt Tester: How to Check What Google and AI Crawlers Can Actually Reach
A robots.txt tester tells you what your file allows. It cannot tell you what your firewall lets in. How to test robots.txt by hand and with Google's tools, then request the page as the crawler and read the status code.
WordPress robots.txt: Where It Is, How to Edit It, and the AI Crawler Rules Worth Adding
Where WordPress keeps its robots.txt, how to edit it with Yoast, Rank Math, FTP or code, what "Discourage search engines" does now, which AI crawler rules to add, and why your firewall can overrule the file.
Generative Engine Optimization Statistics: 2026 Search Demand Data
Google Ads volumes for 234 GEO, AEO and AI-search terms, pulled 2026-10-16. Answer engine optimization just matched GEO, AI SEO is shrinking, and llms.txt outsearches OAI-SearchBot 25 to 1.
GEO vs SEO: What's Actually Different in 2026 (and What Isn't)
SEO ranks your pages; GEO gets your brand cited and described correctly in AI answers. What's the same, what's different, and which GEO tactics have no evidence.
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